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December 26, 2006
eBay's Strategy for Penetrating the China Market
The eBay decision to close its Web site in China and instead take a 49 percent stake in an electronic-commerce joint venture with Tom Online is the latest sign that local knowledge and connections matter in the Chinese market. While Tom Online has suffered a series of commercial setbacks during the past three years, no one questions that it knows the Chinese market and has political
From eBay's Strategy for Penetrating the China Market
Posted by Mel at December 26, 2006 09:51 AM
