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December 09, 2006
Sunkist's One Tree Hill Promo a '360-Degree'
MarketingVOX - Typical of promotions involving user-generated content, consumers, whether or not they enter the contest, will be able to vote online for their favorite submissions. "This is 360-degree marketing," said Bill Morningstar, EVP for national sales at CW ...
From Sunkist's One Tree Hill Promo a '360-Degree'
Posted by Guido at December 9, 2006 05:47 PM
