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June 13, 2007

Usability of Online Services: The Role of Technology Readiness and Context*

By Massey, Anne P Khatri, Vijay; Montoya-Weiss, Mitzi M ABSTRACT An important prerequisite for the success of any online service is ensuring that customers' experience-via the interface- satisfies both sensory and functional

From Usability of Online Services: The Role of Technology Readiness and Context*

Posted by Lorren at June 13, 2007 03:15 PM