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July 26, 2007
HP Focuses Its 'Mind Control' Efforts Online
NEW YORK -- Hewlett-Packard is launching a back-to-school campaign with a twist: 70% of the spending will support online efforts. The shift reverses HP's '06 back-to-school spending strategy, when the company earmarked 70% of the media outlay for traditional
From HP Focuses Its 'Mind Control' Efforts Online
Posted by Stephen at July 26, 2007 02:17 PM
